Where men’s jewelry is heading.



Where men’s jewelry is heading is the main question of this article. Let’s take the example of rings, one of the pieces that men like the most. It is evident, and our experience shows us, that men buy rings for men.
. Women’s rings often have curvaceous shapes that are not always appealing to men. On the other hand, men’s jewelry utilizes straighter and more geometric lines, which are favored by the male market.

Artisanal jewelry, characterized by shorter product runs and therefore more exclusivity, specifically referring to silver jewelry, has continued to maintain its status quo thanks to the male audience. Designer jewelry has also evolved exponentially in the last 30 years, with a significant focus on creating rings for men. In the following image, we can see a clear example of author’s jewelry created for men.

In the following image, we can see a clear example of author’s jewelry created for men.

The male jewelry market not only purchases rings for men, and although it is not as demanding as the female audience, the markets are becoming more convergent every day. It also leans towards seeking other typologies, such as:

Silver bracelets, which rank second in sales.

Silver cufflinks, mainly used as gifts.

Silver pendants, most purchased by the younger target audience, ranging from 20 to 30 years old.

Silver jewelry such as earrings and brooches lag behind in the demand range we are describing.

Future of the men’s jewelry market.

The social changes of recent years, the rise of fashion in general, and men’s fashion in particular, have boosted the sales of men’s jewelry.

Many jewelry brands have specialized in this niche market, which although smaller, is not insignificant. Some have entered this segment by starting with designing rings for men and then expanding to create a whole world of accessories afterward.

In conclusion, we can assert that the men’s jewelry market is a few steps behind the women’s market, and both are closely tied to the fashion market, particularly clothing and accessories trends.

hacia donde se dirige la joyeria para hombre